We wanted to create a visual experience that combines modernity and respect for the environment, without forgetting to pay tribute to the iconography of fisherman's huts. If you want to go further in exploring our design approach, here are some resources to deepen your thinking about the key concepts that guided the creation of this site.
In a world where ecological awareness is becoming increasingly important, the use of immersive images and natural colors helps create an emotional connection with the user. Learn how immersive design can reinforce the environmental message and inspire action.
Colors have an immense psychological power. In the case of LakeMate, warm, natural hues inspired by lake sunsets were chosen to evoke serenity and harmony with nature. We carefully selected the color palette that served our goals and the desired atmosphere.
Placing products in their natural environment creates a cohesive and immersive visual experience. This approach aims to reinforce authenticity and to contextualize the product in the user's daily life. Thus, this technique can be used to improve the attractiveness and relevance of products.
Design is not only about aesthetics, it also tells a story. By combining evocative images, warm colors, and clean design, we created a visual storytelling that invites the user to get involved. We used design as a powerful storytelling tool to convey our values and reinforce our message.
Respect for the environment is also reflected in the choice of materials and technologies. In addition, eco-friendly design can reduce the carbon footprint while remaining aesthetically appealing and functional.